DAY IN THE LIFE

Brief
Intelcom needed a video that made independent delivery work feel human, not transactional. The goal was to support recruitment by showing what the role actually looks like — the flexibility, the autonomy, the entrepreneurial spirit — through the lens of a real contractor's day.

We worked with teams in Montreal and Vancouver to create both a hero video for social media and a cutdown version optimized for paid ads. The documentary approach let us capture the authentic experience without forcing a script.

Impact
The video successfully positioned independent delivery contracting as an appealing opportunity, emphasizing real stories over corporate messaging.